The Rev Up
July 31 @ 4:00 pm - 7:30 pm

The Rev Up sets the tone for an unforgettable Ride Weekend—a celebration of strength, unity, and determination in the ride against cancer. Survivors, Audaxity leaders, and Medical College of Wisconsin (MCW) researchers will share stories that ignite purpose and determination, inspiring every pedal stroke ahead. Together, we’ll honor loved ones through heartfelt tributes, celebrate survivors as they demonstrate the impact of resilience, and be energized by an electrifying headline performance. It’s more than a starting line—it’s a bold declaration of our collective power to make a difference.
View our full page on The Rev Up for details.